ACADEMICS

Quietly Powerful,
Academically Unstoppable

ACADEMICS ADVANTAGES

A Transformative MBA Experience

At RAMS B-School, education is more than just earning a degree. It’s about becoming a leader who makes a difference. Our two-year, full-time MBA programme is designed to equip students with strong business foundations, practical experience, and the values needed to lead with purpose and impact.

Leadership-Focused Learning
Practical Industry Exposure
Values-Based Education
ACADEMICS PROGRAM

Programme overview

MASTER OF BUSINESS ADMINISTRATION (MBA)

DURATION

2 YEARS (FULLTIME)

AFFILIATION

MAHATMA GANDHI UNIVERSITY

ACCREDITATION

ALL INDIA COUNCIL FOR TECHNICAL EDUCATION (AICTE)

SPECIALISATIONS

DUAL SPECIALISATION IN FUNCTIONAL AND SECTORAL STREAMS

WHY UNIVERSITE?

Our learning philosophy

At RAMS by CRAFT, we believe in more than just academic knowledge. Our focus is on shaping purpose-driven, globally-minded leaders.

Experiential learning

We connect theory with practice through case studies, live projects, and real-world applications.

Ethics in action

Integrity and social responsibility are central to all our teachings and activities.

Global thinking, local roots

While grounded in rural values, our curriculum integrates global management practices and cultural awareness.

Collaborative learning

We foster a peer-driven learning environment where students mentor, share, and grow together.

THE RAMS Promise

We shape leaders who don’t just succeed, but create lasting impact. Our managers don’t merely adapt—they anticipate, serve, and lead with integrity and purpose.

1st Year

Building the core

This year sets the foundation in key management domains and essential tools.

Strategic Management

Managerial Economics

Financial & Management Accounting

Marketing Management

Business Analytics

Organisational Behaviour

Research Methodology

Business Communication

Quantitative Techniques

Operations Management

2nd Year

Specialisation and industry integration

This year, students will be able to tailor their MBA to their specific career goals with a dual specialisation model. They can choose one functional elective and one sectoral elective.

Security Analysis & Portfolio Management

Elective Course • S3

Financial Derivatives & Risk Management

Elective Course • S3

Management of Banks and Financial Institutions

Elective Course • S3

Corporate Taxation

Elective Course • S3

Project Risk Evaluation & Management

Elective Course • S3

Behavioural Finance

Elective Course • S4

International Finance & Forex Management

Elective Course • S4

Management of Financial Services

Elective Course • S4

Rural Economy & Micro Finance

Elective Course • S4

Strategic Financial Management

Elective Course • S4

Sales Management

Elective Course • S3

Retail Business Management

Elective Course • S3

Services Marketing

Elective Course • S3

Digital and Social Media Marketing

Elective Course • S3

Integrated Marketing Communication

Elective Course • S3

Product and Brand Management

Elective Course • S4

Marketing Analytics

Elective Course • S4

Consumer Behaviour

Elective Course • S4

Agriculture Business and Rural Marketing

Elective Course • S4

Marketing Research

Elective Course • S4

Training and Development

Elective Course • S3

Performance and Talent Management

Elective Course • S3

Organisational Change and Transformation

Elective Course • S3

Compensation Management

Elective Course • S3

Global Human Resources Management

Elective Course • S3

Mentoring Coaching and Management Consulting

Elective Course • S4

Industrial Relations and Labour Laws

Elective Course • S4

Counseling Skills for Managers

Elective Course • S4

Human Resources Information System

Elective Course • S4

Leadership for Managerial Performance

Elective Course • S4

Supply Chain Management

Elective Course • S3

Total Quality Management

Elective Course • S3

Project Management

Elective Course • S3

World Class Manufacturing

Elective Course • S3

Service Operations Management

Elective Course • S3

Industrial Safety & Occupational Health

Elective Course • S4

Global Operations and Logistics Management

Elective Course • S4

Maintenance Management

Elective Course • S4

Materials and Purchase Management

Elective Course • S4

Advanced Operations Research

Elective Course • S4

Introduction to Big Data & Cloud Computing

S3 • Business Analytics

Financial Modeling & Predictive Analytics

S3 • Business Analytics

Social Media & Web Analytics

S3 • Business Analytics

Marketing & Retail Analytics

S4 • Business Analytics

HR Analytics

S4 • Business Analytics

Data Visualization Using Tableau

S4 • Business Analytics

Tourism Principles & Practices

S3 • Sectoral Electives

Tourism Products & Services in India

S3 • Sectoral Electives

Hospitality Management

S3 • Sectoral Electives

Eco Tourism & Sustainable Development

S3 • Sectoral Electives

Service Quality Management in Hospitality

S3 • Sectoral Electives

Tourism Entrepreneurship

S4 • Sectoral Electives

Travel & Tour Operations Management

S4 • Sectoral Electives

Medical Tourism

S4 • Sectoral Electives

Leisure & Recreation Management

S4 • Sectoral Electives

Domestic & International Logistics

S3 • Sectoral Electives

Principles & Practices of Logistics Management

S3 • Sectoral Electives

Inventory & Warehouse Management

S3 • Sectoral Electives

Export & Import Management

S3 • Sectoral Electives

Transportation & Distribution Management

S3 • Sectoral Electives

Purchasing & Contract Management

S4 • Sectoral Electives

Air Cargo Management

S4 • Sectoral Electives

Supply Chain Information System

S4 • Sectoral Electives

Fundamentals of Shipping

S4 • Sectoral Electives

Maritime Claims, Documentation & Legal Framework

S4 • Sectoral Electives

Management of Start-Up Business

S3 • Sectoral Electives

Financial Institutions and Funding for Entrepreneurs

S3 • Sectoral Electives

Design Thinking for Entrepreneurship

S3 • Sectoral Electives

Business Plan Formulation

S3 • Sectoral Electives

Entrepreneurial Marketing

S4 • Sectoral Electives

Designing & Configuring Business Models

S4 • Sectoral Electives

Management of Family Business

S4 • Sectoral Electives

International Business Venture Environment

S4 • Sectoral Electives

Health Strategic Management

S3 • Sectoral Electives

Healthcare Operations Management

S3 • Sectoral Electives

Health Quality Management

S3 • Sectoral Electives

Health Policy & Healthcare System

S3 • Sectoral Electives

Epidemiological Management

S3 • Sectoral Electives

Ethics Business & Health Laws

S3 • Sectoral Electives

Hospital Planning & Administration

S4 • Sectoral Electives

Hospital Core
Services

S4 • Sectoral Electives

Hospital Support Services

S4 • Sectoral Electives

Hands-On Learning & Certifications

Hands-on learning

Summer internship (6 to 8 weeks)

Real-world training in leading organisations.

Capstone project

In-depth research or consulting project addressing a live business challenge.

Certification courses

Google-Certified Digital Marketing

British Council IELTS Training

Google-Certified Digital Marketing